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From its origins, Tadé has worked hand in hand with artisans from the Mediterranean: we design and market articles from natural raw materials such as organic cotton, wood, marble or recycled like mouth blown glass, hand sewn tire, hammered metal.
Carefully crafted alongside manufacturers who have remained in their country and who have a know-how from the bottom of the ages, the objects of the Tadé house have a soul, a history. And that's probably what makes them so current!
For almost 30 years, Tadé has also established itself as the reference brand for hammam, federated around its most beautiful flower, Aleppo bread, a mythical soap, baked in Aleppo cauldron, dried 9 months and 100% with olive and bay oils.
The purity and sweetness of olive combined with the moisturizing virtues of the bay: the Aleppo soap, the green gold of the Alepins, is the king of the hammam. It derives its nobility from raw materials of natural origin and its strength from a craft manufacture unchanged since antiquity.
Every season, from November to March, the secular ritual continues. Nothing replaces man's hand
At this time, the men work over a large 10 000-litre boiler, heated to 120 degrees, filled with 5 tons of olive oil, 6 tons of water and 500 kilos of soda, a mixture essential for saponification. A thick green paste forms at the rate of boiling. After cooking, laurel oil enriches this precious mixture. Coated from the ground and cut into cubes, Aleppo soap is scaffolded in turn for a long period of maturation. Nine months of open air drying allow it to reveal its definitive appearance: darker and harder on the outside, greener and softer on the inside. With an incomparable and unmatched softness, it is used for both body hygiene and facial cleansing. In the Middle East, he is also entrusted with washing delicate linen.
At the end of 2018 in Syria, Tadé launched the production of the first COSMOS certified Aleppo soap. This feat is the result of innovative collaboration between our local craftsmen and the team of Cosmécert, the certifying body.
Since 1995, Tadé has been making a point of establishing a relationship of transparency and loyalty with its customers, artisan partners, suppliers and collaborators.
Artisan and artist at the same time, the master glassmaker submits to his breath the melted glass paste, the tame, the model, fashions it so that it swells in glasses, carafe, chandelier... beautiful objects blown mouth and hand-worked. The guarantees of authenticity of each piece are tiny greenish reflections, a constellation of small bubbles and discrete straws shining in light. The master glassmaker is heir to a long tradition, acquired in the first centuries before our era and present throughout the Mediterranean basin; the skilled glassmakers then discover the technique of blown glass in the mouth. This stunning technique, which requires dexterity and precision, is still flourishing in the Middle East today.
In the Mediterranean and in many Southern countries, worn tyres, damaged by the long roads covered, are recycled by skilled craftsmen to be transformed into objects of common use: cabas for the gathering of fruit and vegetables, bucket of construction site, basket to do everything.. It is necessary to count on the talent of these craftsmen to extract, with a sharp spatula, rubber strips in the thickness even of the used tire, assemble them with the help of a solid nylon thread and give them a new life. At Tadé, once cleaned with soapy water and then glossed with vegetable wax, these tires, stored, lost, become as functional as aesthetics: they transform into umbrella holders, jars, pots, baskets etc. Unique, authentic and robust, each creation will delight lovers of eco-friendly objects
To produce its legendary bay soap, known as "Bread of Aleppo", Tadé relies on the ancestral know-how of Syrian soapmakers, who perpetuate a thousand-year-old tradition, repeating the gestures of their forebears: cooking with a cauldron for five days, casting of the dough, cutting and stamping, drying with open air for nine months. These stages are close to those of the production of "Marseille", also entrusted to local artisans whose talent allows the production of authentic soaps with cauldron, respectful of the immemorial uses of these masters-savoners of the Mediterranean.
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